M\u1ed9t sinh vi\u00ean n\u00f3i v\u1edbi t\u00f4i: \u201cEm \u0111\u00e3 tham d\u1ef1 “\u0111\u00e0o t\u1ea1o kh\u1edfi nghi\u1ec7p,” n\u00f3 th\u1eadt h\u00e0o h\u1ee9ng v\u1edbi nhi\u1ec1u \u0111\u1ed9ng c\u01a1 v\u00e0 x\u00fac \u0111\u1ed9ng. Tuy nhi\u00ean, em l\u1eabn l\u1ed9n v\u1ec1 \u0111\u00e0o t\u1ea1o kh\u1edfi nghi\u1ec7p \u0111i\u1ec1u khuy\u1ebfn kh\u00edch ch\u00fang em x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m v\u00e0 b\u00e1n n\u00f3 ki\u1ebfm l\u1eddi, c\u00e0ng nhi\u1ec1u l\u1ee3i nhu\u1eadn, c\u00e0ng t\u1ed1t \u2026 Th\u1ea7y ngh\u0129 g\u00ec? Xin th\u1ea7y l\u1eddi khuy\u00ean.<\/p>\n
<\/p>\n
T\u00f4i tr\u1ea3 l\u1eddi: M\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u bi\u1ebft logic c\u1ee7a l\u00e0m kinh doanh nh\u01b0 l\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m hay d\u1ecbch v\u1ee5 v\u00e0 n\u1ebfu thu nh\u1eadp cao h\u01a1n chi ph\u00ed th\u00ec b\u1ea1n l\u00e0m ra l\u1ee3i nhu\u1eadn. Tuy nhi\u00ean, \u0111\u1eebng l\u1eabn l\u1ed9n l\u00e0m kinh doanh v\u1edbi kh\u1edfi \u0111\u1ea7u c\u00f4ng ti c\u00f4ng ngh\u1ec7. L\u00e0 nh\u00e0 doanh nghi\u1ec7p c\u00f4ng ngh\u1ec7, b\u1ea1n kh\u00f4ng b\u1eaft \u0111\u1ea7u b\u1eb1ng s\u1ea3n ph\u1ea9m, nh\u01b0ng b\u1ea1n ph\u1ea3i b\u1eaft \u0111\u1ea7u b\u1eb1ng \u00fd t\u01b0\u1edfng hay v\u1ea5n \u0111\u1ec1 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft b\u1eb1ng c\u00f4ng ngh\u1ec7.<\/p>\n
Sai l\u1ea7m th\u00f4ng th\u01b0\u1eddng nh\u1ea5t l\u00e0 h\u1ed9i t\u1ee5 v\u00e0o x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m r\u1ed3i s\u1ea3n ph\u1ea9m s\u1ebd tr\u1edf th\u00e0nh gi\u1ea3i ph\u00e1p m\u00e0 \u0111i t\u00ecm v\u1ea5n \u0111\u1ec1 \u0111\u1ec3 gi\u1ea3i. Nh\u00e0 doanh nghi\u1ec7p ph\u1ea3i h\u1ed9i t\u1ee5 v\u00e0o vi\u1ec7c hi\u1ec3u v\u1ea5n \u0111\u1ec1 m\u00e0 nhi\u1ec1u ng\u01b0\u1eddi c\u1ea7n gi\u1ea3i quy\u1ebft. C\u00e1ch t\u1ed1t nh\u1ea5t l\u00e0 n\u00f3i chuy\u1ec7n v\u1edbi th\u1eadt nhi\u1ec1u kh\u00e1ch h\u00e0ng nh\u1ea5t c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c, \u0111\u1ec3 hi\u1ec3u nhu c\u1ea7u c\u1ee7a h\u1ecd tr\u01b0\u1edbc khi b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng b\u1ea5t k\u00ec c\u00e1i g\u00ec. Nh\u00e0 doanh nghi\u1ec7p th\u00e0nh c\u00f4ng bi\u1ebft c\u00e1ch l\u1eafng nghe kh\u00e1ch h\u00e0ng \u0111\u1ec3 bi\u1ebft th\u00eam v\u1ec1 nhu c\u1ea7u c\u1ee7a h\u1ecd. N\u1ebfu b\u1ea1n \u0111\u00e3 c\u00f3 \u00fd t\u01b0\u1edfng hay s\u1ea3n ph\u1ea9m trong t\u00e2m tr\u00ed, th\u00ec b\u1ea1n s\u1ebd b\u1ecb thi\u00ean l\u1ec7ch v\u00e0 c\u00f3 th\u1ec3 kh\u00f4ng l\u1eafng nghe t\u1ed1t. Ch\u1ec9 khi bi\u1ebft v\u1ea5n \u0111\u1ec1 m\u00e0 nhi\u1ec1u ng\u01b0\u1eddi mu\u1ed1n gi\u1ea3i quy\u1ebft th\u00ec b\u1ea1n m\u1edbi c\u00f3 th\u1ec3 h\u1ed9i t\u1ee5 v\u00e0o gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 m\u00e0 c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c v\u1ea5n \u0111\u1ec1.<\/p>\n
Th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea5t k\u00ec c\u00f4ng ti kh\u1edfi nghi\u1ec7p n\u00e0o c\u0169ng b\u1eaft \u0111\u1ea7u b\u1eb1ng hi\u1ec3u nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. N\u1ebfu kh\u00f4ng c\u00f3 nhu c\u1ea7u, kh\u00f4ng c\u00f3 kh\u00e1ch h\u00e0ng, v\u00e0 kh\u00f4ng c\u00f3 l\u00ed do \u0111\u1ec3 b\u1eaft \u0111\u1ea7u c\u00f4ng ti. \u0110i\u1ec1u quan tr\u1ecdng c\u1ea7n hi\u1ec3u logic \u0111\u01a1n gi\u1ea3n n\u00e0y: N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c v\u1ea5n \u0111\u1ec1 cho nhi\u1ec1u kh\u00e1ch h\u00e0ng v\u00e0 h\u1ecd s\u1eb5n l\u00f2ng tr\u1ea3 ti\u1ec1n cho \u0111i\u1ec1u \u0111\u00f3, th\u00ec b\u1ea1n c\u00f3 n\u1ec1n t\u1ea3ng t\u1ed1t \u0111\u1ec3 b\u1eaft \u0111\u1ea7u c\u00f4ng ti c\u1ee7a b\u1ea1n.<\/p>\n
Th\u00e1ch th\u1ee9c ti\u1ebfp l\u00e0 t\u00ecm ra ng\u01b0\u1eddi chia s\u1ebb c\u00f9ng vi\u1ec5n ki\u1ebfn c\u1ee7a b\u1ea1n v\u00e0 ng\u01b0\u1eddi c\u00f3 k\u0129 n\u0103ng k\u0129 thu\u1eadt \u0111\u1ec3 x\u00e2y d\u1ef1ng s\u1ea3n ph\u1ea9m. Khi c\u00f4ng ti c\u00f2n nh\u1ecf, v\u00e0i ng\u01b0\u1eddi c\u00f3 \u0111\u1ed9ng c\u01a1 l\u00e0m vi\u1ec7c c\u00f9ng nhau h\u01b0\u1edbng t\u1edbi m\u1ee5c \u0111\u00edch chung l\u00e0 d\u1ec5 qu\u1ea3n l\u00ed. Tuy nhi\u00ean, khi c\u00f4ng ti t\u0103ng tr\u01b0\u1edfng l\u1edbn h\u01a1n t\u1edbi 10 hay 20 ng\u01b0\u1eddi, th\u00ec b\u1ea1n c\u1ea7n k\u0129 n\u0103ng qu\u1ea3n l\u00ed m\u1ea1nh \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00f4ng ti kh\u1edfi nghi\u1ec7p m\u1edbi t\u1ea1o ra l\u00e0 \u0111\u1ee7 m\u1ea1nh \u0111\u1ec3 v\u01b0\u1ee3t qua b\u1ea5t k\u00ec ch\u01b0\u1edbng ng\u1ea1i n\u00e0o. K\u0129 n\u0103ng k\u0129 thu\u1eadt l\u00e0 \u0111\u1ee7 t\u1ed1t \u0111\u1ec3 b\u1eaft \u0111\u1ea7u, nh\u01b0ng b\u1ea1n c\u0169ng c\u1ea7n k\u0129 n\u0103ng qu\u1ea3n l\u00ed \u0111\u1ec3 l\u00e0m t\u0103ng tr\u01b0\u1edfng c\u00f4ng ti. (nh\u01b0, Kh\u00f4ng ph\u1ea1m c\u00f9ng sai l\u1ea7m nh\u01b0 Steve Jobs \u0111\u00e3 ph\u1ea1m khi thu\u00ea c\u1ea5p qu\u1ea3n l\u00ed cho Apple trong nh\u1eefng ng\u00e0y \u0111\u1ea7u.)<\/p>\n
Khi c\u00f4ng ti ti\u1ebfp t\u1ee5c t\u0103ng tr\u01b0\u1edfng, b\u1ea1n c\u1ea7n ph\u00e1t tri\u1ec3n c\u00e1c qui tr\u00ecnh m\u1ea1nh \u0111\u1ec3 chia s\u1ebb th\u00f4ng tin, tr\u00e1nh xung \u0111\u1ed9t v\u00e0 ch\u1eafc m\u1ecdi ng\u01b0\u1eddi s\u1ebd ti\u1ebfp t\u1ee5c l\u00e0m vi\u1ec7c trong h\u00e0i ho\u00e0 \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u00f4ng ti. Ph\u1ea3i ch\u1eafc m\u1ecdi th\u1ee9 \u0111\u01b0\u1ee3c vi\u1ebft ra r\u00f5 r\u00e0ng v\u00e0 c\u00f3 ph\u00e1p l\u00ed \u0111\u1ec3 tr\u00e1nh c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 sau (nh\u01b0, Kh\u00f4ng ph\u1ea1m c\u00f9ng sai l\u1ea7m nh\u01b0 Mark Zuckerberg ph\u1ea1m ph\u1ea3i khi c\u00f3 nhi\u1ec1u b\u1ea1n b\u00e8 c\u0169ng l\u00e0m vi\u1ec7c v\u1edbi nhau m\u00e0 kh\u00f4ng c\u00f3 t\u00e0i li\u1ec7u ph\u00e1p l\u00ed khi \u00f4ng \u1ea5y b\u1eaft \u0111\u1ea7u Facebook.)<\/p>\n
B\u1eaft \u0111\u1ea7u m\u1ed9t c\u00f4ng ti c\u00f3 v\u1ebb \u0111\u01a1n gi\u1ea3n v\u00e0 d\u1ec5 d\u00e0ng v\u1edbi nhi\u1ec1u h\u00e0o h\u1ee9ng th\u00fa v\u00e0 x\u00fac \u0111\u1ed9ng trong c\u00e1c l\u1edbp \u0111\u00e0o t\u1ea1o. Tuy nhi\u00ean, th\u1ef1c ra, n\u00f3 KH\u00d4NG \u0111\u01a1n gi\u1ea3n v\u1eady. B\u1ea1n c\u1ea7n c\u00f3 c\u00e1c k\u0129 n\u0103ng k\u0129 thu\u1eadt v\u00e0 k\u0129 n\u0103ng qu\u1ea3n l\u00ed m\u1ea1nh V\u00c0 ti\u1ebfn h\u00e0nh c\u1ea9n th\u1eadn v\u00ec \u0111\u00f3 l\u00e0 th\u1eddi giam c\u00f4ng s\u1ee9c v\u00e0 ti\u1ec1n b\u1ea1c c\u1ee7a b\u1ea1n.<\/p>\n
<\/p>\n
—English version—<\/p>\n
<\/p>\n
Starting a company<\/p>\n
A student told me: \u201cI have attended a \u201cstartup training,\u201d it was exciting with a lot of motivation and emotion. However, I am confused about the startup training that encourages us to build a product and sell it for a profit, the more profit, the better\u2026 What do you think? Please advise.<\/p>\n
<\/p>\n
I answered: Everybody knows the logic of doing business such as provide a product or a service and if the revenue is higher than the cost then you make a profit. However, do not confuse doing business with starting a technology company. As a technology entrepreneur, you do not start with a product, but you must begin with an idea or a problem that can be solved by technology.<\/p>\n
The most common mistake is to focus on building a product then the product will become a solution that is looking for a problem to solve. An entrepreneur should focus on understanding the problem that many people need to solve. The best way is to talk to as many customers as you can, to understand their need before starting to build anything. A successful entrepreneur knows how to listen to customers to learn more about their needs. If you already have ideas or product in mind, then you will be biased and may not listen well. Only when knowing a problem that many people want to solve then you may focus on a technology solution that could solve the problem.<\/p>\n
The success of any startup begins with understanding the need of the customers. If there is no need, there is no customer, and there is no reason to start a company. It is important to understand this simple logic: If you can solve the problem for many customers and they are willing to pay for it, then you have a good foundation to start your company.<\/p>\n
The next challenge is to find people who share your vision and who have the technical skills to build the product. When the company is small, a few people who are motivated to work together toward a common goal is easy to manage. However, when the company grows bigger to 10 or 20 people, then you need strong management skills to ensure that your newly created startup is strong enough to overcome any obstacles. Technical skills are only good enough to start, but you also need management skills to grow the company. (i.e., Do not make the same mistake as Steve Jobs did when hiring management for Apple in the early days,)<\/p>\n
As the company continues to grow, you need to develop strong processes to share information, avoid conflicts and make sure people will continue to work in harmony to build the company. Make sure everything is written clearly and legally to avoid later problems (i.e., Do not make the same mistake as Mark Zuckerberg made when having many friends working together without legal document when he started Facebook.)<\/p>\n
Starting a company sound simple and easy with a lot of exciting and emotion in training classes. However, in fact, it is NOT that simple. You need to have strong technical skills and management skills AND proceed carefully because it is your time, your efforts and your money.<\/p>\n
<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
M\u1ed9t sinh vi\u00ean n\u00f3i v\u1edbi t\u00f4i: \u201cEm \u0111\u00e3 tham d\u1ef1 “\u0111\u00e0o t\u1ea1o kh\u1edfi nghi\u1ec7p,” n\u00f3 th\u1eadt h\u00e0o h\u1ee9ng v\u1edbi nhi\u1ec1u \u0111\u1ed9ng c\u01a1 v\u00e0 x\u00fac \u0111\u1ed9ng. … <\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18,16],"tags":[],"class_list":["post-5104","post","type-post","status-publish","format-standard","hentry","category-loi-khuyen-cho-sinh-vien","category-nha-doanh-nghiep"],"_links":{"self":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/5104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5104"}],"version-history":[{"count":1,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/5104\/revisions"}],"predecessor-version":[{"id":5105,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/5104\/revisions\/5105"}],"wp:attachment":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}