M\u1ed9t sinh vi\u00ean khoa h\u1ecdc m\u00e1y t\u00ednh vi\u1ebft cho t\u00f4i: \u201cM\u1ecdi ng\u01b0\u1eddi b\u1ea3o em r\u1eb1ng \u0111\u1ec3 l\u00e0 nh\u00e0 doanh nghi\u1ec7p, em c\u1ea7n c\u00f3 n\u1ec1n t\u1ea3ng k\u0129 thu\u1eadt gi\u1ecfi \u0111\u1ec3 ph\u00e1t minh ra nh\u1eefng th\u1ee9 m\u1edbi nh\u01b0ng \u0111\u1ec3 b\u1eaft \u0111\u1ea7u m\u1ed9t c\u00f4ng ti, em c\u1ea7n c\u00f3 n\u1ec1n t\u1ea3ng doanh nghi\u1ec7p \u0111\u1ec3 ph\u00e1t ki\u1ebfn. Em b\u1ecb l\u1eabn l\u1ed9n v\u1ec1 c\u00e1c thu\u1eadt ng\u1eef ph\u00e1t minh v\u00e0 ph\u00e1t ki\u1ebfn. Em mu\u1ed1n b\u1eaft \u0111\u1ea7u c\u00f4ng ti ri\u00eang c\u1ee7a em sau khi t\u1ed1t nghi\u1ec7p nh\u01b0 anh h\u00f9ng c\u1ee7a em l\u00e0 Steve Jobs. Xin th\u1ea7y gi\u00fap cho.\u201d<\/p>\n
<\/p>\n
\u0110\u00e1p: C\u00f3 kh\u00e1c bi\u1ec7t gi\u1eefa ph\u00e1t minh v\u00e0 ph\u00e1t ki\u1ebfn. Ph\u00e1t minh l\u00e0 vi\u1ec7c s\u00e1ng t\u1ea1o ra s\u1ea3n ph\u1ea9m hay c\u00f4ng ngh\u1ec7 m\u1edbi. Ph\u00e1t ki\u1ebfn l\u00e0 vi\u1ec7c s\u00e1ng t\u1ea1o ra m\u1ed9t th\u1ecb tr\u01b0\u1eddng m\u1edbi, gi\u00e1 tr\u1ecb m\u1edbi t\u1eeb s\u1ea3n ph\u1ea9m hi\u1ec7n c\u00f3. L\u00e0 nh\u00e0 doanh nghi\u1ec7p l\u00e0 vi\u1ec7c nh\u1eadn ra c\u01a1 h\u1ed9i khi n\u00f3 t\u1edbi v\u00e0 s\u1eb5n s\u00e0ng n\u1eafm l\u1ea5y n\u00f3.<\/p>\n
Anh h\u00f9ng c\u1ee7a b\u1ea1n, Steve Jobs KH\u00d4NG ph\u1ea3i l\u00e0 nh\u00e0 ph\u00e1t minh m\u00e0 l\u00e0 nh\u00e0 ph\u00e1t ki\u1ebfn. \u00d4ng \u1ea5y kh\u00f4ng ph\u00e1t minh ra c\u00e1i g\u00ec nh\u01b0ng \u0111\u00e3 t\u1ea1o ra gi\u00e1 tr\u1ecb m\u1edbi, th\u1ecb tr\u01b0\u1eddng m\u1edbi v\u00e0 ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u00f4ng ngh\u1ec7 m\u1edbi t\u1eeb s\u1ea3n ph\u1ea9m v\u00e0 c\u00f4ng ngh\u1ec7 hi\u1ec7n c\u00f3. Khi \u00f4ng \u1ea5y n\u00f3i \u201cc\u00f4ng ngh\u1ec7 Chu\u1ed9t\u201d t\u1ea1i Xerox, \u00f4ng \u1ea5y bi\u1ebft ph\u1ea3i l\u00e0m g\u00ec v\u00e0 n\u1eafm l\u1ea5y c\u01a1 h\u1ed9i n\u00e0y ngay l\u1eadp t\u1ee9c. Xerox \u0111\u00e3 ph\u00e1t minh ra c\u00f4ng ngh\u1ec7 n\u00e0y nh\u01b0ng \u0111\u00e3 kh\u00f4ng bi\u1ebft l\u00e0m g\u00ec v\u1edbi n\u00f3. M\u1ed9t ng\u01b0\u1eddi qu\u1ea3n l\u00ed c\u1ee7a Xerox v\u1ec1 sau \u0111\u00e3 n\u00f3i v\u1edbi b\u00e1o ch\u00ed: \u201cCh\u00fang t\u00f4i \u0111ang trong kinh doanh m\u00e1y sao ch\u1ee5p cho n\u00ean n\u00f3 ch\u1eb3ng li\u00ean quan g\u00ec t\u1edbi Chu\u1ed9t c\u1ea3.\u201d Ch\u00ednh Jobs l\u00e0 ng\u01b0\u1eddi \u0111\u00e3 t\u1ea1o ra m\u00e1y t\u00ednh Mac \u0111\u1ea7u ti\u00ean d\u00f9ng Chu\u1ed9t v\u00e0 n\u00f3 tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n c\u1ee7a nhi\u1ec1u m\u00e1y t\u00ednh c\u00e1 nh\u00e2n ng\u00e0y nay. Hai m\u01b0\u01a1i n\u0103m tr\u01b0\u1edbc, Sony \u0111\u00e3 ph\u00e1t minh ra thi\u1ebft b\u1ecb \u00e2m nh\u1ea1c mang theo ng\u01b0\u1eddi (Sony Walkman) v\u00e0 v\u00e0i n\u0103m sau m\u1ed9t k\u0129 s\u01b0 c\u1ee7a Microsoft \u0111\u00e3 ph\u00e1t minh ra c\u00f4ng ngh\u1ec7 MP3 nh\u01b0ng Sony \u0111\u00e3 kh\u00f4ng ch\u00fa \u00fd t\u1edbi c\u00f4ng ngh\u1ec7 n\u00e0y v\u00e0 Microsoft l\u1ea1i kh\u00f4ng trong kinh doanh \u00e2m nh\u1ea1c. Ch\u00ednh Steve Jobs l\u00e0 ng\u01b0\u1eddi \u0111\u00e3 n\u1eafm l\u1ea5y c\u01a1 h\u1ed9i n\u00e0y v\u00e0 \u0111\u00e3 t\u00edch h\u1ee3p c\u1ea3 hai c\u00f4ng ngh\u1ec7 n\u00e0y v\u00e0o trong iPod v\u00e0 \u0111\u00e3 l\u00e0m thay \u0111\u1ed5i ng\u00e0nh c\u00f4ng nghi\u1ec7p \u00e2m nh\u1ea1c v\u0129nh vi\u1ec5n. L\u00e0 nh\u00e0 ph\u00e1t ki\u1ebfn, Steve Jobs \u0111\u00e3 t\u1ed5 h\u1ee3p nh\u1eefng c\u00f4ng ngh\u1ec7 n\u00e0y v\u00e0o trong m\u1ed9t thi\u1ebft k\u1ebf \u0111\u1eb9p d\u1ec5 d\u00e0ng d\u00f9ng ch\u1ee9c n\u0103ng k\u1ebft n\u1ed1i iPod v\u1edbi website (iTunes) c\u00e1i \u0111\u00f3 c\u1eadp nh\u1eadt cho n\u00f3 h\u00e0ng tri\u1ec7u b\u00e0i h\u00e1t. V\u1ec1 sau \u00f4ng \u1ea5y \u0111\u00e3 t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7 di \u0111\u1ed9ng v\u00e0 c\u00f4ng ngh\u1ec7 m\u00e1y t\u00ednh r\u1ed3i t\u1ed5 h\u1ee3p n\u00f3 v\u1edbi iPod \u0111\u1ec3 t\u1ea1o ra iPhone v.v.<\/p>\n
Nhi\u1ec1u ng\u01b0\u1eddi tin nh\u00e0 doanh nghi\u1ec7p l\u00e0 ai \u0111\u00f3 c\u00f3 \u00fd t\u01b0\u1edfng hay. S\u1ef1 ki\u1ec7n l\u00e0 b\u1ea5t k\u00ec ai \u0111\u1ec1u c\u00f3 th\u1ec3 \u0111i t\u1edbi v\u1edbi nh\u1eefng \u00fd t\u01b0\u1edfng nh\u01b0ng m\u1ed9t m\u00ecnh \u00fd t\u01b0\u1edfng KH\u00d4NG l\u00e0m ra ti\u1ec1n. B\u1ea1n c\u1ea7n t\u00ecm kh\u00e1ch h\u00e0ng s\u1eb5n l\u00f2ng tr\u1ea3 ti\u1ec1n cho \u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n v\u00e0 c\u00f3 kh\u00e1ch h\u00e0ng tr\u1ea3 ti\u1ec1n l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong vi\u1ec7c b\u1eaft \u0111\u1ea7u c\u00f4ng ti c\u1ee7a b\u1ea1n. \u0110\u1ec3 t\u00ecm ra kh\u00e1ch h\u00e0ng b\u1ea1n ph\u1ea3i ngh\u0129 v\u1ec1 nhu c\u1ea7u c\u1ee7a h\u1ecd, v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd, v\u00e0 \u0111i\u1ec1u h\u1ecd mu\u1ed1n gi\u1ea3i quy\u1ebft v\u00e0 b\u1eb1ng vi\u1ec7c gi\u1ea3i quy\u1ebft ch\u00fang, b\u1ea1n s\u1ebd c\u00f3 kh\u00e1ch h\u00e0ng. Do \u0111\u00f3, \u00fd t\u01b0\u1edfng ph\u1ea3i d\u1ef1a tr\u00ean vi\u1ec7c gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 hay \u0111\u00e1p \u1ee9ng cho m\u1ed9t nhu c\u1ea7u \u0111\u1ec3 c\u00f3 kh\u00e1ch h\u00e0ng. B\u1eb1ng vi\u1ec7c hi\u1ec3u nh\u1eefng \u0111i\u1ec1u n\u1ec1n t\u1ea3ng n\u00e0y, b\u1ea1n s\u1ebd c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ec3 t\u1ea1o ra doanh nghi\u1ec7p kh\u1edfi nghi\u1ec7p v\u00e0 \u0111\u1ea1t t\u1edbi m\u01a1 \u01b0\u1edbc c\u1ee7a b\u1ea1n.<\/p>\n
Google b\u1eaft \u0111\u1ea7u l\u00e0 m\u1ed9t trong b\u1ea9y \u0111\u1ed9ng c\u01a1 t\u00ecm ki\u1ebfm (v\u00e0o l\u00fac \u0111\u00f3 c\u00f3 12 \u0111\u1ed9ng c\u01a1 t\u00ecm ki\u1ebfm) \u00fd t\u01b0\u1edfng v\u1ec1 t\u1ea1o ra \u0111\u1ed9ng c\u01a1 t\u00ecm ki\u1ebfm kh\u00f4ng ph\u1ea3i l\u00e0 m\u1edbi nh\u01b0ng \u0111i\u1ec1u Google \u0111\u00e3 l\u00e0m l\u00e0 r\u1ea5t kh\u00e1c th\u01b0\u1eddng. Google bi\u1ebft r\u1eb1ng c\u00e1c c\u00f4ng ti kh\u00e1c t\u00ednh ti\u1ec1n vi\u1ec7c d\u00f9ng \u0111\u1ed9ng c\u01a1 t\u00ecm c\u1ee7a h\u1ecd cho n\u00ean n\u00f3 cho ph\u00e9p m\u1ecdi ng\u01b0\u1eddi d\u00f9ng \u0111\u1ed9ng c\u01a1 t\u00ecm c\u1ee7a n\u00f3 m\u00e0 kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n g\u00ec. Khi nhi\u1ec1u ng\u01b0\u1eddi d\u00f9ng \u0111\u1ed9ng c\u01a1 t\u00ecm c\u1ee7a n\u00f3, n\u00f3 t\u00ednh ti\u1ec1n c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o \u0111\u1ec3 cho c\u00e1c qu\u1ea3ng c\u00e1o c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb \u1edf \u0111\u00f3. V\u00ec Google c\u00f3 h\u00e0ng tr\u0103m tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng, c\u00e1c c\u00f4ng ti s\u1eb5n l\u00f2ng tr\u1ea3 ti\u1ec1n \u0111\u1ec3 qu\u1ea3ng c\u00e1o tr\u00ean website c\u1ee7a Google. \u0110\u00f3 l\u00e0 c\u00e1ch Google l\u00e0m ra ti\u1ec1n.<\/p>\n
Trong h\u00e0ng ngh\u00ecn n\u0103m, s\u1ea3n ph\u1ea9m bao gi\u1edd c\u0169ng l\u00e0 th\u1ee9 v\u1eadt l\u00ed nh\u01b0 th\u1ee9c \u0103n, s\u00e1ch v\u1edf, xe c\u1ed9, nh\u00e0 c\u1eeda, m\u00e1y bay v.v. nh\u01b0ng ng\u00e0y nay nhi\u1ec1u s\u1ea3n ph\u1ea9m kh\u00f4ng c\u00f2n d\u01b0\u1edbi d\u1ea1ng v\u1eadt l\u00ed m\u00e0 d\u01b0\u1edbi d\u1ea1ng tr\u1eebu t\u01b0\u1ee3ng nh\u01b0 ph\u1ea7n m\u1ec1m. Khi t\u1ed5 h\u1ee3p n\u00f3 v\u1edbi ph\u1ea7n c\u1ee9ng (m\u00e1y t\u00ednh, \u0111i\u1ec7n tho\u1ea1i, v.v.) n\u00f3 tr\u1edf th\u00e0nh th\u1ee9 m\u1edbi m\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c b\u00e1n nhanh ch\u00f3ng v\u00e0 r\u1ebb v\u00e0 m\u1edf ra c\u01a1 h\u1ed9i m\u1edbi cho nhi\u1ec1u ng\u01b0\u1eddi, nh\u1eefng ng\u01b0\u1eddi t\u1ea1o ra \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, tr\u00f2 ch\u01a1i m\u00e1y t\u00ednh, gi\u1ea3i tr\u00ed v\u00e0 \u1ee9ng d\u1ee5ng doanh nghi\u1ec7p v.v. V\u1edbi Internet, c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i m\u1edbi m\u00e0 ch\u01b0a t\u1eebng c\u00f3 tr\u01b0\u1edbc \u0111\u00e2y. M\u1ecdi \u0111i\u1ec1u b\u1ea1n c\u1ea7n l\u00e0 nh\u1eadn di\u1ec7n c\u01a1 h\u1ed9i m\u1edbi, gi\u00e1 tr\u1ecb m\u1edbi, c\u00e1ch th\u1ee9c m\u1edbi \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 d\u00f9ng c\u00e1c c\u00f4ng ngh\u1ec7 v\u00e0 b\u1eb1ng ph\u00e1t ki\u1ebfn, b\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u c\u00f4ng ti ri\u00eang c\u1ee7a b\u1ea1n v\u00e0 \u0111\u1ea1t t\u1edbi m\u01a1 \u01b0\u1edbc c\u1ee7a b\u1ea1n.<\/p>\n
<\/p>\n
—English version—<\/p>\n
<\/p>\n
Seizing opportunity<\/p>\n
A computer science student wrote to me: \u201cPeople tell me that to be an entrepreneur, I need to have good technical background to invent new things but to start a company, I need to have business background to innovate. I am confused about invention and innovation terms. I want to start my own company after graduate as my hero is Steve Jobs. Please help.\u201d<\/p>\n
<\/p>\n
Answer: There is a difference between invention and innovation. Invention is the creation of a new product or technology. Innovation is the creation of a new market, a new value from existing products. To be an entrepreneur is to recognize an opportunity when it comes and ready to seize it.<\/p>\n
Your hero, Steve Jobs is NOT an inventor but an innovator. He did not invent anything but created new value, new market and new technology industry from existing products and technologies. When he saw the \u201cMouse technology\u201d at Xerox, he knew what to do and seized that opportunity immediately. Xerox invented this technology but did not know what to do with it. A Xerox manager later told the newspapers: \u201cWe are in the copy machine business so it has nothing to do with the Mouse.\u201d It was Jobs who created the first Mac computer using the Mouse and it became part of many personal computers today. Twenty five years ago, Sonny invented the portable music device (Sony Walkman) and few years later a Microsoft engineer invented the MP3 technology but Sony did not pay attention to this new technology and Microsoft was not in music business. It was Steve Jobs who seized the opportunity and integrated both technologies into the iPod and changed the music industry forever. As an Innovator, Steve Jobs combined these technologies into a beautiful design with easy to use function to connect iPod to a website (iTunes) that updated it with millions of songs. Later he integrated mobile technology and computer technology then combined it with the iPod to create the iPhone etc.<\/p>\n
Many people believe entrepreneur is someone who has good idea. The fact is anybody can come up with ideas but idea alone does NOT make money. You need to find customers who are willing to pay for your idea and having paying customers is the first step in starting your company. To find customers you must think about their needs, their problems, their issues and what they want to solve and by solving them, you will have customers. Therefore, the idea must be based on solving problems or fulfill a need to get customers. By understand these fundamentals, you will have the opportunity to create a startup business and achieve your dream.<\/p>\n
Google began as one of several search engines (There were 12 search engines at that time) the idea of create a search engine is not new but what Google did was brilliant. Google knew that other companies charged money to use their search engine so it allowed people to use their search engine without paying anything. When more people were using its search engine, it charged advertisers to display their ads there. Because Google has hundred millions of users, companies are willing to pay to put advertising in Google website. That is how Google make money.<\/p>\n
For thousands of year, product was always a physical thing such as food, books, cars, houses, planes etc. but today many products are no longer in physical form but in abstract form such as software. When combine it with hardware (Computer, phone etc.) it became a new thing that can be sold quickly and cheaply and opens new opportunity for many people who create mobile applications, computer games, entertainment and enterprise applications etc. With the Internet, there are so many new opportunities that never exist before. All you need is to identify new opportunity, new value, new way to solve problem using existing technologies and by innovation, you can start your own company and achieve your dream.<\/p>\n","protected":false},"excerpt":{"rendered":"
M\u1ed9t sinh vi\u00ean khoa h\u1ecdc m\u00e1y t\u00ednh vi\u1ebft cho t\u00f4i: \u201cM\u1ecdi ng\u01b0\u1eddi b\u1ea3o em r\u1eb1ng \u0111\u1ec3 l\u00e0 nh\u00e0 doanh nghi\u1ec7p, em c\u1ea7n c\u00f3 n\u1ec1n t\u1ea3ng … <\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"class_list":["post-4536","post","type-post","status-publish","format-standard","hentry","category-hoi-va-dap"],"_links":{"self":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/4536","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4536"}],"version-history":[{"count":1,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/4536\/revisions"}],"predecessor-version":[{"id":4537,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/4536\/revisions\/4537"}],"wp:attachment":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4536"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4536"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4536"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}