{"id":1987,"date":"2013-07-04T13:14:17","date_gmt":"2013-07-04T06:14:17","guid":{"rendered":"http:\/\/science-technology.vn\/?p=1987"},"modified":"2013-07-04T13:14:17","modified_gmt":"2013-07-04T06:14:17","slug":"loi-khuyen-cho-nguoi-ban","status":"publish","type":"post","link":"https:\/\/science-technology.vn\/?p=1987","title":{"rendered":"L\u1eddi khuy\u00ean cho ng\u01b0\u1eddi b\u1ea1n"},"content":{"rendered":"

M\u1ed9t ng\u01b0\u1eddi b\u1ea1n c\u0169 g\u1ecdi \u0111i\u1ec7n cho t\u00f4i \u0111\u00eam h\u00f4m qua h\u1ecfi l\u1eddi khuy\u00ean. Anh \u1ea5y m\u1edbi b\u1eaft \u0111\u1ea7u c\u00f4ng ti ph\u1ea7n m\u1ec1m c\u1ee7a m\u00ecnh sau khi l\u00e0m vi\u1ec7c nh\u01b0 ng\u01b0\u1eddi qu\u1ea3n l\u00ed cho m\u1ed9t c\u00f4ng ti l\u1edbn trong nhi\u1ec1u n\u0103m. Sau \u0111\u00e2y l\u00e0 \u0111i\u1ec1u t\u00f4i \u0111\u00e3 vi\u1ebft cho anh \u1ea5y.<\/span><\/p>\n

\u201cC\u00f3 kh\u00e1c bi\u1ec7t gi\u1eefa ng\u01b0\u1eddi qu\u1ea3n l\u00ed v\u00e0 ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o. L\u00e0 ng\u01b0\u1eddi ch\u1ee7 c\u00f4ng ti, b\u1ea1n ph\u1ea3i l\u00e0 ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o ch\u1ee9 kh\u00f4ng l\u00e0 ng\u01b0\u1eddi qu\u1ea3n l\u00ed. B\u1ea1n c\u00f3 th\u1ec3 thu\u00ea ng\u01b0\u1eddi qu\u1ea3n l\u00ed l\u00e0m vi\u1ec7c cho b\u1ea1n nh\u01b0ng b\u1ea1n ph\u1ea3i cung c\u1ea5p s\u1ef1 l\u00e3nh \u0111\u1ea1o. Vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi qu\u1ea3n l\u00ed l\u00e0 qu\u1ea3n l\u00ed, ki\u1ec3m so\u00e1t v\u00e0 duy tr\u00ec m\u1ecdi th\u1ee9 t\u01b0\u01a1ng \u1ee9ng v\u1edbi chi\u1ec1u h\u01b0\u1edbng c\u1ee7a ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o. Vi\u1ec7c c\u1ee7a ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o l\u00e0 t\u1ed5 ch\u1ee9c c\u00f4ng vi\u1ec7c, ph\u00e2n ng\u01b0\u1eddi \u0111\u00fang cho nhi\u1ec7m v\u1ee5 c\u1ea7n thi\u1ebft, \u0111i\u1ec1u ph\u1ed1i k\u1ebft qu\u1ea3, v\u00e0 \u0111\u1ea3m b\u1ea3o vi\u1ec7c \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n nh\u01b0 \u0111\u00e3 l\u1eadp k\u1ebf ho\u1ea1ch. H\u1ed9i t\u1ee5 ch\u00ednh c\u1ee7a ng\u01b0\u1eddi qu\u1ea3n l\u00ed l\u00e0 t\u00ednh hi\u1ec7u qu\u1ea3, k\u0129 n\u0103ng v\u00e0 k\u1ebft qu\u1ea3.<\/p>\n

L\u00e0 ng\u01b0\u1eddi ch\u1ee7 c\u00f4ng ti v\u00e0 l\u00e0 ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o, b\u1ea1n ph\u1ea3i c\u00f3 vi\u1ec5n ki\u1ebfn v\u00e0 m\u1ee5c \u0111\u00edch cho c\u00f4ng ti c\u1ee7a b\u1ea1n. Vi\u1ec5n ki\u1ebfn ph\u1ea3i l\u00e0 c\u00e1i g\u00ec \u0111\u00f3 r\u00f5 r\u00e0ng v\u00e0 thuy\u1ebft ph\u1ee5c \u0111\u1ec3 cho m\u1ecdi ng\u01b0\u1eddi s\u1ebd mu\u1ed1n l\u00e0m vi\u1ec7c cho c\u00f4ng ti b\u1ea1n? \u0110\u00e2y kh\u00f4ng ph\u1ea3i \u0111\u01a1n gi\u1ea3n nh\u01b0 t\u00f4i thu\u00ea anh v\u00e0 anh c\u00f3 vi\u1ec7c. Ng\u00e0y nay c\u00f4ng nh\u00e2n c\u00f3 ch\u1ecdn l\u1ef1a v\u00e0 h\u1ecd l\u00e0m ch\u1ecdn l\u1ef1a c\u1ee7a m\u00ecnh c\u1ea9n th\u1eadn. Vi\u1ec5n ki\u1ebfn n\u00ean l\u00e0 c\u00e1i g\u00ec \u0111\u00f3 trong d\u00e0i h\u1ea1n v\u00e0 kh\u00f4ng ph\u1ea3i l\u00e0 c\u00e1i g\u00ec \u0111\u00f3 m\u00e0 m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u bi\u1ebft. Ta h\u00e3y nh\u00ecn v\u00e0o vi\u1ec5n ki\u1ebfn c\u1ee7a Steve Jobs khi \u00f4ng \u1ea5y t\u1ea1o ra Apple Computer b\u1ed1n m\u01b0\u01a1i n\u0103m tr\u01b0\u1edbc: \u201c\u0110\u01b0a m\u00e1y t\u00ednh v\u00e0o m\u1ecdi h\u1ed9 gia \u0111\u00ecnh tr\u00ean th\u1ebf gi\u1edbi.\u201d V\u00e0o l\u00fac \u0111\u00f3, to\u00e0n th\u1ebf gi\u1edbi c\u00f3 l\u1ebd c\u00f3 m\u1ed9t ngh\u00ecn m\u00e1y t\u00ednh l\u1edbn v\u00e0 c\u00f3 l\u1ebd m\u01b0\u1eddi ngh\u00ecn nh\u00e0 khoa h\u1ecdc m\u00e1y t\u00ednh bi\u1ebft c\u00e1ch l\u1eadp tr\u00ecnh. \u00d4ng Jobs ngh\u0129 l\u1edbn, ngh\u0129 xa tr\u01b0\u1edbc v\u00e0 \u0111\u00f3 l\u00e0 l\u00ed do t\u1ea1i sao nhi\u1ec1u ng\u01b0\u1eddi k\u0129 thu\u1eadt th\u00edch vi\u1ec5n ki\u1ebfn c\u1ee7a \u00f4ng \u1ea5y, theo chi\u1ec1u h\u01b0\u1edbng c\u1ee7a \u00f4ng \u1ea5y v\u00e0 l\u00e0m vi\u1ec7c cho Apple v\u00e0 l\u00e0m cho vi\u1ec5n ki\u1ebfn c\u1ee7a \u00f4ng \u1ea5y tr\u1edf th\u00e0nh th\u1ef1c t\u1ea1i.<\/p>\n

\u0110\u1ec3 ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o v\u1eadn h\u00e0nh, b\u1ea1n ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o. Vi\u1ec7c l\u00e3nh \u0111\u1ea1o kh\u00f4ng ph\u1ea3i l\u00e0 v\u1ec1 th\u00e0nh l\u1eadp c\u00f4ng ti hay doanh nghi\u1ec7p m\u00e0 n\u00f3 l\u00e0 v\u1ec1 vi\u1ec7c l\u00e0m cho m\u1ecdi ng\u01b0\u1eddi \u0111i theo chi\u1ec1u h\u01b0\u1edbng m\u00e0 b\u1ea1n \u0111\u1eb7t ra. C\u00f3 vi\u1ec5n ki\u1ebfn l\u00e0 v\u1ec1 chi\u1ec1u h\u01b0\u1edbng nh\u01b0ng c\u00f3 k\u0129 n\u0103ng l\u00e3nh \u0111\u1ea1o l\u00e0 v\u1ec1 khuy\u1ebfn kh\u00edch. Khi \u00f4ng \u1ea5y c\u1ea7n ng\u01b0\u1eddi qu\u1ea3n l\u00ed t\u1ed1t, Steve Jobs t\u00ecm t\u1edbi John Sculley, ng\u01b0\u1eddi qu\u1ea3n l\u00ed gi\u1ecfi nh\u1ea5t c\u1ee7a Pepsi Cola v\u00e0 b\u1ea3o \u00f4ng \u1ea5y: \u201cL\u00e0m sao m\u1ed9t ng\u01b0\u1eddi t\u00e0i n\u0103ng nh\u01b0 anh l\u1ea1i ph\u00ed th\u1eddi gian \u0111i b\u00e1n n\u01b0\u1edbc \u0111\u01b0\u1eddng v\u00e0 k\u1eb9o ng\u1ecdt cho tr\u1ebb con khi anh c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c cho t\u00f4i v\u00e0 c\u00f9ng nhau ch\u00fang ta c\u00f3 th\u1ec3 thay \u0111\u1ed5i th\u1ebf gi\u1edbi.\u201d Th\u00f4ng \u0111i\u1ec7p t\u01b0\u01a1ng t\u1ef1 \u0111\u00e3 \u0111\u01b0\u1ee3c cho khi Apple ph\u00e1t tri\u1ec3n m\u00e1y t\u00ednh McIntosh (Mac). Steve Jobs ra l\u1ec7nh qu\u1ea3ng c\u00e1o chi\u1ebfu c\u1ea3nh m\u1ed9t thi\u1ebfu n\u1eef n\u00e9m chi\u1ebfc b\u00faa v\u00e0 ph\u00e1 hu\u1ef7 m\u00e0n h\u00ecnh TV l\u1edbn \u0111\u1ea7y \u1ea3nh nh\u1eefng ng\u01b0\u1eddi l\u00e0m vi\u1ec7c trong x\u01b0\u1edfng m\u00e1y. Th\u00f4ng \u0111i\u1ec7p then ch\u1ed1t: \u201cCh\u00fang ta \u0111ang trong th\u1eddi \u0111\u1ea1i th\u00f4ng tin, kh\u00f4ng c\u00f2n trong th\u1eddi \u0111\u1ea1i c\u00f4ng nghi\u1ec7p n\u1eefa.\u201d \u0110i\u1ec1u \u0111\u00f3 l\u00e0m cho m\u1ecdi ng\u01b0\u1eddi k\u00edch \u0111\u1ed9ng, n\u00f3 l\u00e0m cho m\u1ecdi ng\u01b0\u1eddi nh\u1eadn ra v\u1ec1 th\u1eddi \u0111\u1ea1i th\u00f4ng tin v\u00e0 gi\u00fap tuy\u1ec3n m\u1ed9 nh\u1eefng ng\u01b0\u1eddi gi\u1ecfi nh\u1ea5t, ng\u01b0\u1eddi k\u0129 thu\u1eadt t\u00e0i n\u0103ng nh\u1ea5t l\u00e0m vi\u1ec7c cho Apple.<\/p>\n

T\u1ea5t nhi\u00ean, b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 vi\u1ec5n ki\u1ebfn l\u1edbn v\u00e0 l\u00e0 ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o l\u1edbn, nh\u01b0ng n\u1ebfu c\u00f4ng ti c\u1ee7a b\u1ea1n \u0111i theo chi\u1ec1u h\u01b0\u1edbng sai th\u00ec b\u1ea1n c\u00f3 th\u1ec3 n\u1ed9p \u0111\u01a1n xin ph\u00e1 s\u1ea3n s\u1edbm. V\u1ec1 c\u0103n b\u1ea3n, b\u1ea1n c\u00f3 th\u1ec3 c\u1ee9 \u0111i theo chi\u1ec1u h\u01b0\u1edbng \u0111\u1ed1i l\u1eadp v\u1edbi th\u1ecb tr\u01b0\u1eddng. B\u1eb1ng vi\u1ec7c \u0111\u1ea7u t\u01b0 m\u1ecdi ti\u1ec1n b\u1ea1c v\u00e0 c\u1ee7a c\u1ea3i v\u00e0o c\u00e1i g\u00ec \u0111\u00f3 th\u1ecb tr\u01b0\u1eddng kh\u00f4ng mu\u1ed1n, \u0111\u1ea5y kh\u00f4ng ph\u1ea3i l\u00e0 chi\u1ebfn l\u01b0\u1ee3c t\u1ed1t. \u0110\u00e2y l\u00e0 ch\u1ed7 nhi\u1ec1u c\u00f4ng ti \u0111\u00e3 th\u1ea5t b\u1ea1i, h\u1ecd th\u1ea5t b\u1ea1i v\u00ec h\u1ecd h\u1ed9i t\u1ee5 v\u00e0o vi\u1ec7c l\u00e0m ti\u1ec1n v\u00e0 m\u1edf r\u1ed9ng tr\u01b0\u1edbc khi h\u1ecd h\u00ecnh dung ra chi\u1ec1u h\u01b0\u1edbng \u0111\u00fang.<\/p>\n

N\u0103m ngo\u00e1i, khi t\u00f4i \u1edf Trung Qu\u1ed1c, t\u00f4i \u0111\u00e3 \u0111\u01b0\u1ee3c m\u1eddi t\u1edbi th\u0103m nhi\u1ec1u c\u00f4ng vi\u00ean c\u00f4ng ngh\u1ec7 cao. \u0110\u01b0\u1eddng xa l\u1ed9 d\u1eabn t\u1edbi c\u00f4ng vi\u00ean l\u00e0 m\u1edbi v\u00e0 hi\u1ec7n \u0111\u1ea1i. C\u00f4ng vi\u00ean c\u00f3 nhi\u1ec1u to\u00e0 nh\u00e0 l\u1edbn v\u00e0 nhi\u1ec1u trang thi\u1ebft b\u1ecb m\u00e1y t\u00ednh. Ng\u01b0\u1eddi qu\u1ea3n l\u00ed b\u1ea3o t\u00f4i r\u1eb1ng h\u1ecd mong \u0111\u1ee3i c\u00e1c c\u00f4ng ti n\u01b0\u1edbc ngo\u00e0i chuy\u1ec3n \u0111\u1ebfn v\u00e0 t\u1ea1o ra nhi\u1ec1u vi\u1ec7c l\u00e0m cho d\u00e2n \u0111\u1ecba ph\u01b0\u01a1ng. H\u1ecd tin r\u1eb1ng \u0111\u01b0\u1eddng xa l\u1ed9, t\u1ed1t nh\u1ea5t, k\u1ebft c\u1ea5u n\u1ec1n t\u1ed1t nh\u1ea5t v\u00e0 ti\u1ec7n nghi t\u1ed1t nh\u1ea5t l\u00e0 c\u00e1c y\u1ebfu t\u1ed1 \u0111em t\u1edbi \u0111\u1ea7u t\u01b0 n\u01b0\u1edbc ngo\u00e0i. H\u1ecd \u0111\u00e3 kh\u00f4ng \u0111\u1ea7u t\u01b0 v\u00e0o ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o cho c\u00f4ng nh\u00e2n c\u1ee7a h\u1ecd. Khi t\u00f4i t\u1edbi th\u0103m c\u00e1c \u0111\u1ea1i h\u1ecdc c\u1ee7a h\u1ecd, h\u1ecd v\u1eabn d\u1ea1y t\u1eeb c\u00e1c s\u00e1ch gi\u00e1o khoa \u0111\u01b0\u1ee3c vi\u1ebft t\u1eeb m\u01b0\u1eddi, m\u01b0\u1eddi l\u0103m n\u0103m tr\u01b0\u1edbc v\u00e0 ph\u1ea7n l\u1edbn c\u00e1c sinh vi\u00ean kh\u00f4ng n\u00f3i ti\u1ebfng Anh. V\u1edbi t\u00f4i d\u01b0\u1eddng nh\u01b0 l\u00e0 nh\u1eefng ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o c\u1ee7a h\u1ecd \u0111\u00e3 kh\u00f4ng n\u1eafm \u0111\u01b0\u1ee3c s\u1ef1 ki\u1ec7n \u0111\u00fang tr\u01b0\u1edbc khi h\u1ecd ra quy\u1ebft \u0111\u1ecbnh. Khi t\u00f4i gi\u1ea3i th\u00edch v\u1ec1 \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t kh\u00f4ng ph\u1ea3i l\u00e0 to\u00e0 nh\u00e0, kh\u00f4ng ph\u1ea3i l\u00e0 k\u1ebft c\u1ea5u n\u1ec1n m\u00e0 l\u00e0 k\u0129 n\u0103ng c\u00f4ng ngh\u1ec7, ph\u1ea7n l\u1edbn trong h\u1ecd \u0111\u1ec1u ng\u1ea1c nhi\u00ean. T\u00f4i d\u1eabn s\u1ef1 ki\u1ec7n l\u00e0 \u1ea4n \u0110\u1ed9 \u0111\u00e3 kh\u00f4ng c\u00f3 c\u00f4ng vi\u00ean c\u00f4ng ngh\u1ec7 l\u1edbn, \u0111\u00e3 kh\u00f4ng c\u00f3 k\u1ebft c\u1ea5u n\u1ec1n l\u1edbn, v\u1eadn t\u1ea3i l\u00e0 k\u00e9m v\u1edbi t\u1eafc ngh\u1ebdn giao th\u00f4ng nh\u01b0ng h\u1ecd c\u00f3 c\u00f4ng nh\u00e2n c\u00f3 k\u0129 n\u0103ng cao nh\u1eefng ng\u01b0\u1eddi c\u00f3 th\u1ec3 n\u00f3i \u0111\u01b0\u1ee3c ti\u1ebfng Anh.<\/p>\n

V\u1ea5n \u0111\u1ec1 ng\u00e0y nay l\u00e0 v\u1edbi to\u00e0n c\u1ea7u ho\u00e1, m\u1ecdi s\u1ef1 thay \u0111\u1ed5i r\u1ea5t nhanh. Ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o gi\u1ecfi ph\u1ea3i gi\u00e1m s\u00e1t th\u1ecb tr\u01b0\u1eddng, hi\u1ec3u xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, \u0111\u00e1nh gi\u00e1 c\u01a1 h\u1ed9i r\u1ed3i ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u th\u1ef1c t\u1ebf thay v\u00ec suy ngh\u0129 mong \u01b0\u1edbc. Ng\u00e0y nay c\u00f4ng ngh\u1ec7 l\u00e0 d\u1eabn l\u00e1i then ch\u1ed1t cho t\u0103ng tr\u01b0\u1edfng kinh t\u1ebf, khu v\u1ef1c duy nh\u1ea5t th\u01b0\u1eddng xuy\u00ean t\u0103ng tr\u01b0\u1edfng nhanh h\u01a1n b\u1ea5t k\u00ec c\u00e1i g\u00ec kh\u00e1c. Ph\u1ea7n m\u1ec1m l\u00e0 kinh doanh sinh l\u1eddi nh\u1ea5t. B\u1eb1ng vi\u1ec7c \u0111\u1ea7u t\u01b0 v\u00e0o ph\u1ea7n m\u1ec1m, b\u1ea1n \u0111ang l\u00e0m \u0111i\u1ec1u \u0111\u00fang nh\u01b0ng \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 hi\u1ec3u r\u1eb1ng l\u00e0 ng\u01b0\u1eddi ch\u1ee7 c\u00f4ng ti, b\u1ea1n l\u00e0 ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o, ng\u01b0\u1eddi ph\u00e1t ki\u1ebfn, ph\u1ea3i c\u00f3 c\u1ea3nh quan d\u00e0i h\u1ea1n. B\u1ea1n n\u00ean nh\u00ecn xa h\u01a1n v\u00e0o ch\u00e2n tr\u1eddi v\u00e0 t\u1ef1 h\u1ecfi m\u00ecnh: \u201cC\u00e1i g\u00ec trong \u0111\u00f3 d\u00e0nh cho t\u00f4i, cho c\u00f4ng ti c\u1ee7a t\u00f4i, v\u00e0 cho c\u00f4ng nh\u00e2n c\u1ee7a t\u00f4i.\u201d B\u1ea1n ph\u1ea3i nh\u00ecn v\u00e0o c\u00f4ng nh\u00e2n c\u1ee7a b\u1ea1n, kh\u00f4ng ph\u00e2n c\u00f4ng cho h\u1ecd nhi\u1ec7m v\u1ee5, m\u00e0 x\u00e1c \u0111\u1ecbnh cho h\u1ecd m\u1ee5c \u0111\u00edch, ch\u1ee7 \u0111\u1ecbnh. B\u1ea1n ph\u1ea3i t\u1ed5 ch\u1ee9c c\u00f4ng nh\u00e2n c\u1ee7a b\u1ea1n, kh\u00f4ng \u0111\u1ec3 l\u00e0m c\u1ef1c \u0111\u1ea1i hi\u1ec7u qu\u1ea3, m\u00e0 \u0111\u1ec3 ph\u00e1t tri\u1ec3n k\u0129 n\u0103ng c\u1ee7a h\u1ecd, t\u00e0i n\u0103ng c\u1ee7a h\u1ecd v\u00e0 g\u00e2y h\u1ee9ng kh\u1edfi k\u1ebft qu\u1ea3. Xin nh\u1edb cho r\u1eb1ng trong khu v\u1ef1c c\u00f4ng ngh\u1ec7 v\u00e0 ph\u1ea7n m\u1ec1m, nh\u1eefng ng\u01b0\u1eddi n\u00e0y l\u00e0 “c\u00f4ng nh\u00e2n tri th\u1ee9c\u201d. H\u1ecd c\u00f3 tri th\u1ee9c v\u00e0 k\u0129 n\u0103ng cho n\u00ean b\u1ea1n kh\u00f4ng “qu\u1ea3n l\u00ed h\u1ecd” m\u00e0 “l\u00e3nh \u0111\u1ea1o h\u1ecd, ch\u1ec9 \u0111\u1ea1o h\u1ecd” \u0111\u1ec3 cho h\u1ecd c\u00f3 th\u1ec3 c\u00f3 n\u0103ng su\u1ea5t, ph\u00e1t ki\u1ebfn. \u0110\u00f3 l\u00e0 c\u00e1ch duy nh\u1ea5t l\u00e0m cho c\u00f4ng ti m\u1edbi c\u1ee7a b\u1ea1n th\u00e0nh c\u00f4ng.<\/p>\n

 <\/p>\n

—-English version—-<\/p>\n

 <\/p>\n

Advice to a friend<\/p>\n

An old friend called me last night asking for advice. He just start his own software company after working as a manager for a large company for many years. Following is something that I wrote to him.<\/p>\n

\u201cThere is a difference between a manager and a leader. As the company owner, you must be the leader and not the manager. You can hire managers to work for you but you must provide the leadership. A manager\u2019s job is to manage, to control, and maintain everything according to the leader\u2019s directions. A manager\u2019s job is to organize the work, assign the right people to the necessary tasks, coordinate the results, and ensure the job got done as planned. The main focus of the manager are on efficiency, skills and results.<\/p>\n

As company owner and leader, you must have vision and goal for your company. The vision must be something clear and compelling so people will want to work for your company? This is not a simple like I hire you and you have a job. Today workers have choice and they make their choices carefully. Vision should be something in the long term and not something that everybody know. Let\u2019s look at the vision of Steve Jobs when he created Apple Computer forty years ago: \u201cTo put a computer in every household in the world\u201d. At that time, the whole world probably have about a thousand mainframe computers and probably ten thousand computer scientists who know how to program. Mr. Jobs think big, think far ahead and that is why so many technical people like his vision, follow his direction and work for Apple and make his vision become a reality.<\/p>\n

For a leader to function, you must be able to lead. Leadership is not about forming a company or a business but it is about getting people to follow the direction that you set. Having a vision is about direction but having leadership is about motivation. When he needed a good manager to work for him, Steve Jobs approached John Sculley, the best manager of Pepsi Cola and told him: \u201cHow come a talented person like you wasting time in selling sugar water and sweet candies to children when you can work for me and together we can change the world\u201d. The similar message was given when Apple developed McIntosh (Mac) computer. Steve Jobs ordered an advertising showing a young girl throwing a hammer and destroy a big TV screen full of image of people working in factory. The key message: \u201cWe are in the information age, not industrial age anymore\u201d. It made people excited, it made people realized about the information age and helped recruit the best, the most talented technical people to work for Apple.<\/p>\n

Of course, you can have a great vision and be a great leader, but if your company is going in the wrong direction than you could file for bankruptcy soon. Basically, you could go on the opposite direction of the market. By invest all your money and assets in something the market do not want, is not a good strategy. This is where many companies have failed, they fail because they focus on making money and expansion before they figure out the right direction.<\/p>\n

Last year, when I was in China, I was invited to visit several high tech parks. The highway led to the parks was new and modern. The parks had many large buildings and a lot of computer equipments. Their managers told me that they were expecting foreign companies to move in and created a lot of jobs for local people. They believed that the best highways, best infrastructure and best facilities were factors to bring in foreign investments. They did not invest in training programs for their workers. When I visited their universities, they were still teaching from textbooks written ten or fifteen years ago and most students did not speak English. It appeared to me that their leaders did not get the facts right before they made their decision. When I explained about the most important is not buildings, not infrastructures but technology skills, most of them were surprised. I cited the fact that India did not have big technology parks, did not have great infrastructures, the transportation was bad with traffic congestions but they have highly skilled workers who can speak English.<\/p>\n

The issue today is with globalization, things change very fast. A good leader must monitor the market, understand the market direction, evaluate the opportunity then make decision based on actual facts rather than a wishful thinking. Today technology is the key driver for economic growth, the only area that constantly grow faster than anything else. Software is the most profitable business. By investing in software, you are doing the right thing but it is important to understand that as the company owner, you are the leader, the innovator, that has a long term perspective. You should look further into the horizon and ask yourself: \u201cWhat is in it for me, for my company, and for my workers.\u201d You must look at your workers,\u00a0not to assign them tasks, but to define for them a purpose. You must organize your workers, not to maximize efficiency, but to develop their skills, their talents and inspire results. Please remember that in software and technology areas, these people are \u201cKnowledge workers\u201d. They have the knowledge and skills so you do not \u201cmanage them\u201d but \u201clead them, direct them\u201d, \u201cnurture them\u201d so they can be productive, innovative. That is the only way to make your new company successful.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

M\u1ed9t ng\u01b0\u1eddi b\u1ea1n c\u0169 g\u1ecdi \u0111i\u1ec7n cho t\u00f4i \u0111\u00eam h\u00f4m qua h\u1ecfi l\u1eddi khuy\u00ean. Anh \u1ea5y m\u1edbi b\u1eaft \u0111\u1ea7u c\u00f4ng ti ph\u1ea7n m\u1ec1m c\u1ee7a m\u00ecnh … <\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,16,1],"tags":[],"class_list":["post-1987","post","type-post","status-publish","format-standard","hentry","category-loi-khuyen-cho-giao-vien","category-nha-doanh-nghiep","category-xu-huong-toan-cau"],"_links":{"self":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/1987","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1987"}],"version-history":[{"count":2,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/1987\/revisions"}],"predecessor-version":[{"id":1989,"href":"https:\/\/science-technology.vn\/index.php?rest_route=\/wp\/v2\/posts\/1987\/revisions\/1989"}],"wp:attachment":[{"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1987"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1987"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/science-technology.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1987"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}